Ok, I’m seriously being sarcastic.
My Twitter stream has been FILLED with “so and so gave me a +K in such and such”.
I’m all for metrics albeit meaningful ones. But when you don’t really know what something is measuring or just doing things to raise your score for the sake of it, what value can we attach to the score?
And besides, what has the score given us besides some arbitrary social ranking? A score can only be as important as the value we give it. I know very few people who have actually received a perk and hang out regularly with people who have some pretty good Klout 😉
Back in school, we were graded and marked on tests/reports and given a corresponding percentage. Whether you liked the result or not, you pretty much knew what you did to get that percentage and what you had to do to improve it. Right now, Klout regularly changes with no clear details on what it actually measures or takes into account.
Don’t even get me started on the job posting that required a minimum Klout score of 30 or the project posting that is looking for “Klout experts to increase score immediately”.
We need to end the social media puppetry and numbers game and get back to what social was all about. Connecting. Sharing. Engaging.
What do you think?